We had a big campaign planned for The Oak Cliff Film Festival 2020, but two months before the event, the festival was cancelled due to COVID-19. Thankfully, the clients had a backup plan: "We're going to do something. Not a film festival, but something. " So, while decisions were being made about what the not film festival was going to be, we created a campaign for it.
The three-day festival was replaced with a three-hour virtual program, featuring short films and round-tables.
The production for this trailer included a socially-distanced shoot and remote editing that exceeded the local COVID-19 safety guidelines. The only person not wearing a mask at all times was Colton, our melancholy thespian.
We also created Zoom backgrounds featuring (somewhat manipulated) photos of Texas Theatre —the "home base" of Oak Cliff Film Festival— for the round-table and Q&A portions of the not festival. It was pretty darn cool to see such artists as Augustine Frizzel, David Lowery, Dawn Luebbe, Jocelyn DeBoer, Brett Whotcomb, and Sarah Adina Smith enjoying them.
Since news of the festival often passes by word-of-mouth, and word of mouth during these quarantimes is most often word-of-zoom, we made more zoom backgrounds available to attendees of the festival. Now, you can have them too.
Special thanks to Adam Nee, Adam Littke, Andrew Shepherd, and all the talented people at Lucky21, and Lucky Post who helped bring this project to life — even in uncertain, unprecedented, now-more-than-ever times.
CW: Benjy Joung, Grace Lam
AD: Nick Denman, Kevin Yurasovich
CD: Brian Linder, Bill Cochran
Director: Adam Littke